50 to 60% of all babies will suffer from diaper rash at some time1,2
Diaper rash can lead to an increased frequency of crying, changes in eating habits and sleep patterns, agitated and restless behavior and sometimes less urination and/or defecation to avoid pain. Careful care when changing your baby’s diaper can help prevent diaper rash.
Clean
Use mild wipes or a warm, wet washcloth to gently cleanse your baby’s skin. JOHNSON’S® baby Skincare wipes have moisturizing essences and can clean better than soap and water. They’re also softer(link is external), yet stronger(link is external) than the competition
Dry
Keep your baby’s skin as dry as possible
Apply
Pat baby’s bottom with JOHNSON’S® baby complete care powder, which protects from irritation-causing wetness while leaving skin comfortably dry. As seen in this demo(link is external), it has greater absorbency than the competition.
Be careful not to apply your baby’s diaper too tightly
Let your baby go without her diaper as much as possible
Apply JOHNSON’S® baby complete care powder with each diaper change
Change your baby’s diaper often
Choose the right-sized diaper
1. Atherton D, et al. RCM Midwives. 2004;7:288-290. 2. Jordan W, et al. Pediatr Dermatol. 1986;3:198-207.
Changing Diapers
Help prevent diaper rashes by following this guide.
Protect Baby’s Skin
How to keep discomfort and irritation away.
Moms around the world trust JOHNSON’S® to care for their babies
We are committed to working with moms, healthcare experts and scientists to ensure our products continue achieving the highest JOHNSON’S® baby standards.